Brewery Training

Do you have new staff at your brewery or taproom? Your servers are essential to your brand experience. Their beer expertise drives sales and helps differentiate you from the competition. How prepared are they to sell the wide range of beer you offer your guests? The Cicerone Certification Program can help!

Our BeerSavvy eLearning program gives your employees the tools to sell more of your beer in just a few hours. With it, they'll master the fundamentals of outstanding beer service. They'll also learn ways to talk about beer styles and flavors with guests. By focusing on flavor, your servers will establish connections with your customers. These connections set the foundation for memorable beer-drinking experiences that will set your brewery or taproom apart.

Each BeerSavvy license also includes the Certified Beer Server exam, a globally recognized professional beer credential, to validate your team's beer knowledge and aid their engagement.

BeerSavvy supports you and your managers by freeing up more time to focus on running the business while delivering effective training content via phone, tablet, or laptop. It includes managerial controls to monitor each team member's progress and ensure consistent training—which is critical for breweries with multiple locations.